Bluetooth marketing solutions from Astracasting

  • You can promote your business, an event or any other marketing message; anywhere and at any time, 24 hours a day (No network coverage required)
  • Places your marketing message directly into your customer's hand
  • Zero-cost message broadcasting
  • Generates real and immediate interest and reaction to your Message, Proposition or Call to Action
  • Environmentally friendly, no litter or wasted paper
  • The viral nature of Bluetooth enables your promotion to be passed onto friends, family & colleagues
  • Can be programmed to send out multiple messages at various times throughout the day/week/month
  • Long-term retention of your offers
  • Sixty million mobile phone users in the UK. Of which 40% use Bluetooth on a daily basis.

Bluetooth marketing enables effortless, targeted communication, and Astracasting have the experience to maximise the opportunity.

Unlike other recent forms of mobile phone marketing, such as SMS, MMS and WAP, Bluetooth messages are FREE to send and receive via the Astracasting system. The sender does not require the recipients telephone number, thus cutting out any network charges for direct messaging. As the messages don’t involve time consuming printing and distribution methods they have a very low carbon footprint too. Astracasting were among the first UK businesses to recognise the advantages of Bluetooth technology and led the way in January 2007 with a range of Bluetooth marketing devices.

Bluetooth marketing expertise you can depend on

By 2008 Astracasting were acknowledged as the market leaders in the UK Public Sector for Bluetooth messaging services and had also won two prestigious national awards: the Smirnoff award for ‘Product of the Year’ for the whole UK nightclub industry and the Frizz hair industry magazine award for ‘Innovation in Marketing’, beating off Trevor Sorbie in the Covent Garden hosted finals and winning £10,000 towards product development.

Building on this early success, Astracasting hit the headlines when our Bluetooth marketing products were featured on News at Ten. They had proved a valuable tool for Police investigating the Reece Jones murder case on Merseyside. This success led to a full evaluation being carried out by the Merseyside police authority and has resulted in Astracasting becoming the sole supplier to the force. This has now led to over 30 other UK police forces purchasing the Astracasting Bluetooth equipment.

Share in our success

Based in Cornwall but operating throughout the UK and beyond, Astracasting are a small, dedicated team with strong ethics and a commitment to bringing your communication desires to fruition. Our customer-focused approach was rewarded recently when Astracasting were named Business Link’s 2008 local success story.

"We used this innovative way of getting hold of our target group of 18-24 male pub drinkers over the World Cup matches in Hastings. We needed to let them know we had put on extra night buses at a £1 a ticket home and could not rely upon them reading the local paper. We had a take-up rate of 25%. We are looking to use this fantastic new technology throughout the neighbourhoods in East Sussex." - Viv Johnson - Licensing Inspector - East Sussex Police

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